What is a lifestyle video and how does it sell homes?

Monday May 7th, 2018

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The power of a video is actually unreal!  Today’s buyers need to put themselves into a picture, a video or a place in order to even consider a purchase. They want to see how they would fit into the picture. They are looking for not only for a great location, but how they would “use” that location or neighbourhood.   As a former owner of a successful marketing company which worked with brands like the LCBO, Volvo and RBC, I know how to treat your home... [read more]

When is the best month in the year to sell your home?

Wednesday May 9th, 2018

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After analyzing five years of Ontario real estate data. It showed May had the highest number of sales compared to any other month of the year and prices tended to be higher. Possible reasons for that is that aside from nicer weather, a home tends to show better in spring and summer. More buyers may also be ready to buy as they might be using their tax refunds for the down payment. Plus, if they have kids, moving in summer means schooling isn’t... [read more]

What does actually "caring" about someone look like?

Friday May 11th, 2018

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What on earth does that mean? In order for you to feel a realtor actually “cares" about you, you typically need to feel it from the heart. “I can tell that he or she is perfect for us” or “man, he/she really listened to us” or “I just know he/she is honest and works hard” are lines you will hear from time to time. But for someone to demonstrate he actually really cares about you a lot more needs to happen. Here are few things I think are key... [read more]

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